Dresses

Look no further for the latest trends to get you looking flawless from day to night. Whether you've got your heart set on a wrap front dress to wear to Sunday lunch or a luxe maxi silhouette to wear to the beach, it's all right here.

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  1. DITSY FLORAL PRINT FRILL HEM DRESS
    Regular Price AU $35.99 Now Only AU $10.80
  2. LINDSEY PLAYSUIT
    Regular Price AU $29.99 Now Only AU $19.99
  3. FLORAL FRILL WRAP DRESS
    Regular Price AU $35.99 Now Only AU $25.19
  4. DITSY FLORAL SHIRRED DETAIL SKATER DRESS
    Regular Price AU $35.99 Now Only AU $18.00
  5. FLORAL FLOCKING BUTTON FRONT DRESS
    Regular Price AU $39.99 Now Only AU $20.00
  6. PENELOPE MINI DRESS
    Regular Price AU $42.99 Now Only AU $21.50
  7. VALENCIA JUMPSUIT
    Regular Price AU $35.99 Now Only AU $26.99
  8. STRAPLESS DRAPE FRONT MIDI DRESS
    Regular Price AU $39.99 Now Only AU $29.99
  9. LONG SLEEVE RUFFLE HEM DRESS Almost gone
    LONG SLEEVE RUFFLE HEM DRESS
    Regular Price AU $35.99 Now Only AU $26.99
  10. POLKA DOT FLORAL SKATER DRESS Almost gone
    POLKA DOT FLORAL SKATER DRESS
    Regular Price AU $39.99 Now Only AU $29.99
  11. PUFF SLEEVE FLORAL PLAYSUIT Online Exclusive
    PUFF SLEEVE FLORAL PLAYSUIT
    Regular Price AU $42.99 Now Only AU $32.24
  12. FLORAL RUFFLE PLAYSUIT
    Regular Price AU $35.99 Now Only AU $19.99
  13. LACE PLAYSUIT
    Regular Price AU $39.99 Now Only AU $29.99
  14. BUTTON FRONT PLAYSUIT
    Regular Price AU $29.99 Now Only AU $15.00
  15. DITZY PLAYSUIT
    Regular Price AU $29.99 Now Only AU $19.99
  16. FLORAL PRINT LAYERED PLAYSUIT
    Regular Price AU $35.99 Now Only AU $26.99
  17. TIE MINI DRESS Almost goneOnline Exclusive
    TIE MINI DRESS
    Regular Price AU $79.99 Now Only AU $59.99
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Look no further for the latest trends to get you looking flawless from day to night. With 200+ styles dropping every week, our endless selection of dresses makes it easy to find the perfect piece for every occasion. Whether you're looking for a weekend-worthy party dress with a figure hugging bodycon design, or a classic eye-catching Maxi or Midi dress, we've got you covered. Browse and discover all of our new arrivals available at your fingertips.

The new dress you are looking for is right here.

Boho dresses; Flowy boho dresses are perfect for that effortless and feminine look. Celebrate the seasons as you find dresses that can be layered up or stripped down. Perfect for weekends at the beach, Sunday markets, or music festivals.

Day dresses; Rock the day-to-day style and look flawless for any occasion, whether you’re weekend brunching with friends or going to after-work drinks. Our Day dresses will have you looking fun, flirty and stylish wherever you go. Discover our range of A-line dresses, Scoop Neck dresses, V-Neck dresses, Puff Sleeve dresses, Off Shoulder dresses, Wrap dresses and Swing Dresses.

Skater Dresses; Versatile and comfortable Skater dresses can be worn anywhere, be it a party or a day out. Look cute and trendy, with our range of flattering and easy to wear Skater dress styles.

Evening dresses; Turn heads everywhere you go with our range of eye-catching party dresses. These must-have styles will get you dance floor ready and become regular favourites for your nights out and special occasions.

Mini,Midi & Maxi dresses; Find the perfect dress length to suit your style and occasion. Our cute and feminine mini dress will take you from beach to bar with just a quick footwear change. Shop midi dress that flatter all body types. From floor-sweeping silhouettes fit for special events or relaxed casual weekend ensemble, check out the Maxi dresses.

Bodycon; Embody sophistication and elegance, while flaunting your curves in our range of stylish and figure-hugging bodycon dresses.

Shop our range online and enjoy Free Shipping Over $50 and Easy Returns.

Enjoy FREE Shipping across Australia and New Zealand on all online orders over $50! We also offer Click & Collect from 100+ Ally Fashion stores near you throughout Australia. Don’t love your order? Enjoy free & easy returns in store, or send your order back to us with Australia Post and Parcel Point.


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