New In

Here's where all the latest styles land! From the hottest prints to trending colours, our new arrivals are constantly dropping in to keep you looking fresh as ever.

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  1. SQUARE DAISY DRESS
    Regular Price AU $52.99 Now Only AU $34.44
  2. SPOT PRINT SCARF Online Exclusive
    SPOT PRINT SCARF
    Regular Price AU $2.99 Now Only AU $1.94
  3. RUFFLE SKATER DRESS Online Exclusive
    RUFFLE SKATER DRESS
    Regular Price AU $42.99 Now Only AU $27.94
  4. DIGITAL FLORAL PLAYSUIT
    Regular Price AU $39.99 Now Only AU $25.99
  5. RUFFLE SKATER DRESS Online Exclusive
    RUFFLE SKATER DRESS
    Regular Price AU $42.99 Now Only AU $27.94
  6. BELLE SCARF
    Regular Price AU $8.99 Now Only AU $4.99
  7. SQUARE DAISY DRESS Online Exclusive
    SQUARE DAISY DRESS
    Regular Price AU $52.99 Now Only AU $34.44
  8. DITZY PLAYSUIT
    Regular Price AU $19.99 Now Only AU $6.99
  9. WRAP DRESS
    Regular Price AU $85.99 Now Only AU $55.89
  10. HARPER TOP
    Regular Price AU $39.99 Now Only AU $25.99
  11. NADINE DRESS
    Regular Price AU $89.99 Now Only AU $58.49
  12. LACE PLAYSUIT
    Regular Price AU $39.99 Now Only AU $20.00
  13. BANDANA PRINT HIGH NECK TOP
    Regular Price AU $12.99 Now Only AU $5.99
  14. BUTTON FRONT BLOUSE Online Exclusive
    BUTTON FRONT BLOUSE
    Regular Price AU $22.99 Now Only AU $11.50
  15. BANDANA PRINT SIDE TAB MAXI SKIRT
    Regular Price AU $19.99 Now Only AU $10.00
  16. BREA SET
    Regular Price AU $99.99 Now Only AU $64.99
  17. BRONTE TOP Online Exclusive
    BRONTE TOP
    Regular Price AU $19.99 Now Only AU $7.99
  18. FLORAL PRINT HALTER PLAYSUIT
    Regular Price AU $35.99 Now Only AU $15.99
  19. LACE PLAYSUIT
    Regular Price AU $45.99 Now Only AU $29.89
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Hunting high and low for the latest clothing trends? There’s certainly no need to look any further, babe. At Ally Fashion, you’ll find the latest fashion styles and hottest seasonal pieces to ensure your outfit is always on point, no matter the occasion.

We all know there’s nothing quite like that new top feeling. Change up the look of your favourite skirt, jeans or shorts with the help of a super fresh bodysuit, an on-trend crop top or a statement graphic tee. Available in heaps of amazing colours and styles, you’ll find new in tops to match every outfit. Discover the latest ‘gram-worthy looks, super versatile basics and so much more.

With styles dropping every week, our endless selection of dresses makes it easy to find the perfect piece for every occasion. Checkout our new in dresses, whether you're after a boho, skater, maxi, bodycon, evening or day dresses, we’ve got plenty in all different styles and lengths.

Do you basically live in mini and midi skirts or you can’t go past a modern take on classic pants, our new in bottoms are absolutely worth checking out. Discover the hottest prints, cuts and colourways, and find an exciting foundation for your next favourite outfit. From flowy florals to romantic lace and fresh denim, it’s easy to find the perfect bottoms.

Ready to update your wardrobe? Say goodbye to last season and spice up your style with everything new in at Ally Fashion.


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