New In

Here's where all the latest styles land! From the hottest prints to trending colours, our new arrivals are constantly dropping in to keep you looking fresh as ever.

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  1. Mesh Bodycon Dress Online Exclusive
    Mesh Bodycon Dress
    Regular Price AU $45.99 Now Only AU $29.89
  2. FLORAL DOT FRILL DETAIL SKATER DRESS Online Exclusive
    FLORAL DOT FRILL DETAIL SKATER DRESS
    Regular Price AU $69.99 Now Only AU $45.49
  3. FLORAL BUTTON DOWN SHIRRING TOP Online Exclusive
    FLORAL BUTTON DOWN SHIRRING TOP
    Regular Price AU $29.99 Now Only AU $19.49
  4. LONG SLEEVE SMOCKED V-NECK BABYDOLL TOP Online Exclusive
    LONG SLEEVE SMOCKED V-NECK BABYDOLL TOP
    Regular Price AU $55.99 Now Only AU $36.39
  5. FLORAL MESH BODYSUIT
    Regular Price AU $27.99 Now Only AU $18.19
  6. Floral Print Drawstring Detail Skater Dress Online Exclusive
    Floral Print Drawstring Detail Skater Dress
    Regular Price AU $57.99 Now Only AU $37.69
  7. Floral Button Front Dress
    Regular Price AU $55.99 Now Only AU $36.39
  8. FLORAL PUFF SLEEVE SKATER DRESS Online Exclusive
    FLORAL PUFF SLEEVE SKATER DRESS
    Regular Price AU $55.99 Now Only AU $36.39
  9. Ditsy Floral Print Bell Sleeve Layered Hem Dress
    Regular Price AU $45.99 Now Only AU $29.89
  10. FLORAL BUTTON FRONT TEE Online Exclusive
    FLORAL BUTTON FRONT TEE
    Regular Price AU $25.99 Now Only AU $16.89
  11. DITSY FLORAL RUFFLE HEM PLAYSUIT Online Exclusive
    DITSY FLORAL RUFFLE HEM PLAYSUIT
    Regular Price AU $45.99 Now Only AU $29.89
  12. FLORAL SCOOP NECK TIERED DRESS
    Regular Price AU $55.99 Now Only AU $36.39
  13. FLORAL ANGEL SLEEVE PLAYSUIT
    Regular Price AU $52.99 Now Only AU $34.44
  14. Puff Sleeve Wrap Dress Online Exclusive
    Puff Sleeve Wrap Dress
    Regular Price AU $35.99 Now Only AU $23.39
  15. Ditsy Floral Asymmetric Ruched Dress
    Regular Price AU $52.99 Now Only AU $34.44
  16. Bell Sleeve Ditsy Ruffle Dress Online Exclusive
    Bell Sleeve Ditsy Ruffle Dress
    Regular Price AU $55.99 Now Only AU $36.39
  17. Floral Skater Dress
    Regular Price AU $59.99 Now Only AU $38.99
  18. FLORAL PRINT LAYERED SKATER MIDI SKIRT Online Exclusive
    FLORAL PRINT LAYERED SKATER MIDI SKIRT
    Regular Price AU $52.99 Now Only AU $34.44
  19. FLORAL PEPLUM TOP
    Regular Price AU $29.99 Now Only AU $19.49
  20. Daisy Puff Sleeve Wrap Dress Online Exclusive
    Daisy Puff Sleeve Wrap Dress
    Regular Price AU $35.99 Now Only AU $23.39
  21. RUFFLE DETAIL DITSY BOLERO Online Exclusive
    RUFFLE DETAIL DITSY BOLERO
    Regular Price AU $22.99 Now Only AU $14.94
  22. FLORAL PRINTED BOHO TOP
    Regular Price AU $15.99 Now Only AU $10.39
  23. FLORAL SMOCK DRESS Online Exclusive
    FLORAL SMOCK DRESS
    Regular Price AU $35.99 Now Only AU $23.39
  24. PUFF SLEEVE FLORAL DRESS
    Regular Price AU $35.99 Now Only AU $23.39
  25. FLORAL PUFF SLEEVE DRESS Online Exclusive
    FLORAL PUFF SLEEVE DRESS
    Regular Price AU $39.99 Now Only AU $25.99
  26. FLORAL FRILL SKATER MIDI DRESS Online Exclusive
    FLORAL FRILL SKATER MIDI DRESS
    Regular Price AU $39.99 Now Only AU $25.99
  27. FLORAL COWL NECK SLIP DRESS
    Regular Price AU $39.99 Now Only AU $20.00
  28. Ditsy Floral Asymmetric Wrap Skirt Dress
    Regular Price AU $39.99 Now Only AU $25.99
  29. DITZY SHIRRED DRESS Online Exclusive
    DITZY SHIRRED DRESS
    Regular Price AU $35.99 Now Only AU $23.39
  30. FLORAL HIGH NECK TOP Online Exclusive
    FLORAL HIGH NECK TOP
    Regular Price AU $19.99 Now Only AU $12.99
  31. Ruffle Trim Swing Dress
    Regular Price AU $29.99 Now Only AU $19.49
  32. GATHERED BUST DRESS Online Exclusive
    GATHERED BUST DRESS
    Regular Price AU $35.99 Now Only AU $23.39
  33. DITSY PRINT MIDI SLIP DRESS Online Exclusive
    DITSY PRINT MIDI SLIP DRESS
    Regular Price AU $29.99 Now Only AU $19.49
  34. DITSY FLORAL PUFF SLEEVE DRESS Online Exclusive
    DITSY FLORAL PUFF SLEEVE DRESS
    Regular Price AU $29.99 Now Only AU $19.49
  35. FLORAL CAMI TOP Online Exclusive
    FLORAL CAMI TOP
    Regular Price AU $25.99 Now Only AU $16.89
  36. FLORAL SWING DRESS Online Exclusive
    FLORAL SWING DRESS
    Regular Price AU $35.99 Now Only AU $23.39
  37. FLORAL PRINT CAMI
    Regular Price AU $4.99 Now Only AU $3.24
  38. FLORAL SHIRRING CAMI TOP
    Regular Price AU $17.99 Now Only AU $9.00
  39. FLORAL COWL NECK SLIP DRESS
    Regular Price AU $39.99 Now Only AU $20.00
  40. FLORAL MIDI DRESS Online Exclusive
    FLORAL MIDI DRESS
    Regular Price AU $39.99 Now Only AU $25.99
  41. FLORAL PRINT MAXI LAYER PLAYSUIT
    Regular Price AU $39.99 Now Only AU $25.99
  42. FLORAL PRINT BUTTON FRONT SWING DRESS Online Exclusive
    FLORAL PRINT BUTTON FRONT SWING DRESS
    Regular Price AU $42.99 Now Only AU $27.94
  43. SCOOP NECK PLAYSUIT Online Exclusive
    SCOOP NECK PLAYSUIT
    Regular Price AU $29.99 Now Only AU $19.49
  44. STENCIL FLORAL WRAP MAXI SKIRT
    Regular Price AU $19.99 Now Only AU $9.99
  45. SMOCKING SINGLET
    Regular Price AU $17.99 Now Only AU $6.99
  46. DITZY WRAP DRESS
    Regular Price AU $29.99 Now Only AU $19.49
  47. DITZY WRAP DRESS Online Exclusive
    DITZY WRAP DRESS
    Regular Price AU $42.99 Now Only AU $27.94
  48. FLORAL CAMI
    Regular Price AU $19.99 Now Only AU $10.00
  49. FLORAL RUFFLE PLAYSUIT
    Regular Price AU $35.99 Now Only AU $18.00
  50. RUFFLE MIDI DRESS
    Regular Price AU $35.99 Now Only AU $23.39
  51. DITSY FLORAL WRAP MAXI SKIRT
    Regular Price AU $19.99 Now Only AU $12.99
  52. FLORAL SHIRRING TOP Online Exclusive
    FLORAL SHIRRING TOP
    Regular Price AU $19.99 Now Only AU $12.99
  53. Floral Frill Detail Skater Skirt
    Regular Price AU $25.99 Now Only AU $16.89
  54. FLORAL PRINT SHIRRING SINGLET
    Regular Price AU $35.99 Now Only AU $23.39
  55. SCOOP NECK PLAYSUIT
    Regular Price AU $29.99 Now Only AU $15.00
  56. FLORAL COWL NECK DRESS Online Exclusive
    FLORAL COWL NECK DRESS
    Regular Price AU $35.99 Now Only AU $23.39
  57. FLORAL BUTTON FRONT DRESS
    Regular Price AU $29.99 Now Only AU $19.49
  58. KIMONO SLEEVE BOLERO Online Exclusive
    KIMONO SLEEVE BOLERO
    Regular Price AU $25.99 Now Only AU $7.99
  59. SUMMER FLORAL MIDI DRESS Online Exclusive
    SUMMER FLORAL MIDI DRESS
    Regular Price AU $79.99 Now Only AU $51.99
  60. SHADOW FLORAL PRINT BUTTON FRONT PLAYSUIT
    Regular Price AU $35.99 Now Only AU $18.00
  61. FLORAL FRILL SHORT PLAYSUIT
    Regular Price AU $35.99 Now Only AU $23.39
  62. FLORAL LACE INSERT MIDI DRESS
    Regular Price AU $39.99 Now Only AU $25.99
  63. NYLA ROSE NO RULES HEADBAND
    Regular Price AU $4.99 Now Only AU $3.24
  64. FLORAL OFF SHOULDER DRESS Online Exclusive
    FLORAL OFF SHOULDER DRESS
    Regular Price AU $42.99 Now Only AU $19.99
  65. BUTTON FRONT PLAYSUIT
    Regular Price AU $25.99 Now Only AU $13.00
  66. VINE PRINT RUCHED SKIRT
    Regular Price AU $25.99 Now Only AU $16.89
  67. DITSY FLORAL PRINT FRILL MAXI SKIRT
    Regular Price AU $27.99 Now Only AU $18.19
  68. RUCHE FRONT BARDOT TOP Online Exclusive
    RUCHE FRONT BARDOT TOP
    Regular Price AU $45.99 Now Only AU $29.89
  69. FLORAL SQUARE NECK CAMI
    Regular Price AU $9.99 Now Only AU $5.00
  70. FLORAL PRINT BARDOT BODYSUIT
    Regular Price AU $42.99 Now Only AU $27.94
  71. DITZY WRAP DRESS
    Regular Price AU $29.99 Now Only AU $19.49
  72. SAMMY FLORAL SPLIT MAXI SKIRT Online Exclusive
    SAMMY FLORAL SPLIT MAXI SKIRT
    Regular Price AU $49.99 Now Only AU $32.49
  73. DITZY SKATER DRESS Online Exclusive
    DITZY SKATER DRESS
    Regular Price AU $29.99 Now Only AU $15.00
  74. SHIRRING FLORAL BARDOT CROSS OVER TOP Online Exclusive
    SHIRRING FLORAL BARDOT CROSS OVER TOP
    Regular Price AU $19.99 Now Only AU $10.00
  75. FLORAL RUCHE FRONT BANDEAU TOP Online Exclusive
    FLORAL RUCHE FRONT BANDEAU TOP
    Regular Price AU $15.99 Now Only AU $8.00
  76. DAISY RUFFLE DRESS
    Regular Price AU $29.99 Now Only AU $19.49
  77. MIDI SLIP DRESS
    Regular Price AU $29.99 Now Only AU $9.00
  78. TIE BACK FLORAL MINI DRESS Online Exclusive
    TIE BACK FLORAL MINI DRESS
    Regular Price AU $75.99 Now Only AU $49.39
  79. FLORAL SMOCKING TOP
    Regular Price AU $19.99 Now Only AU $6.99
  80. RUSHING PEPLUM CAMI Online Exclusive
    RUSHING PEPLUM CAMI
    Regular Price AU $17.99 Now Only AU $11.69
  81. DITSY FLORAL RUFFLE CAMI
    Regular Price AU $17.99 Now Only AU $9.99
  82. FRILL SLEEVE TOP
    Regular Price AU $22.99 Now Only AU $14.94
  83. SKYE DRESS
    Regular Price AU $39.99 Now Only AU $25.99
  84. DAISY SIDE SPLIT MIDI SKIRT
    Regular Price AU $25.99 Now Only AU $16.89
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Hunting high and low for the latest clothing trends? There’s certainly no need to look any further, babe. At Ally Fashion, you’ll find the latest fashion styles and hottest seasonal pieces to ensure your outfit is always on point, no matter the occasion.

We all know there’s nothing quite like that new top feeling. Change up the look of your favourite skirt, jeans or shorts with the help of a super fresh bodysuit, an on-trend crop top or a statement graphic tee. Available in heaps of amazing colours and styles, you’ll find new in tops to match every outfit. Discover the latest ‘gram-worthy looks, super versatile basics and so much more.

With styles dropping every week, our endless selection of dresses makes it easy to find the perfect piece for every occasion. Checkout our new in dresses, whether you're after a boho, skater, maxi, bodycon, evening or day dresses, we’ve got plenty in all different styles and lengths.

Do you basically live in mini and midi skirts or you can’t go past a modern take on classic pants, our new in bottoms are absolutely worth checking out. Discover the hottest prints, cuts and colourways, and find an exciting foundation for your next favourite outfit. From flowy florals to romantic lace and fresh denim, it’s easy to find the perfect bottoms.

Ready to update your wardrobe? Say goodbye to last season and spice up your style with everything new in at Ally Fashion.


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