New In

Here's where all the latest styles land! From the hottest prints to trending colours, our new arrivals are constantly dropping in to keep you looking fresh as ever.

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  1. STRIPE TSHIRT DRESS Online Exclusive
    STRIPE TSHIRT DRESS
    Regular Price AU $29.99 Now Only AU $19.49
  2. Stripe Knit
    Regular Price AU $55.99 Now Only AU $36.39
  3. Colour Block Knit
    Regular Price AU $36.39 Now Only AU $23.65
  4. Tie Front Stripe Top
    Regular Price AU $29.99 Now Only AU $19.49
  5. Stripe Half Sleeve Ribbed Funnel Neck Top
    Regular Price AU $19.99 Now Only AU $12.99
  6. Ruched Front Stripe Bardot Top
    Regular Price AU $25.99 Now Only AU $16.89
  7. V Neck Stripe Knit Top Online Exclusive
    V Neck Stripe Knit Top
    Regular Price AU $85.99 Now Only AU $55.89
  8. Stripe Button Front Tee
    Regular Price AU $29.99 Now Only AU $19.49
  9. Square Neck Stripe Top
    Regular Price AU $27.99 Now Only AU $18.19
  10. Square Neck Stripe Top
    Regular Price AU $27.99 Now Only AU $18.19
  11. Stripe Half Sleeve Ribbed Funnel Neck Top
    Regular Price AU $16.89 Now Only AU $10.98
  12. Stripe Heart Tee
    Regular Price AU $25.99 Now Only AU $16.89
  13. Stripe Ruched Crop Top
    Regular Price AU $25.99 Now Only AU $16.89
  14. One Shoulder Stripe Top
    Regular Price AU $25.99 Now Only AU $16.89
  15. Fluffy Stripe Knit
    Regular Price AU $46.79 Now Only AU $30.41
  16. Stripe Knit
    Regular Price AU $55.99 Now Only AU $36.39
  17. Stripe Rib Knit
    Regular Price AU $33.79 Now Only AU $21.96
  18. Stripe Ribbed Knit
    Regular Price AU $33.79 Now Only AU $21.96
  19. Colourblock Knit
    Regular Price AU $38.99 Now Only AU $25.34
  20. Stripe Crochet Knit
    Regular Price AU $55.99 Now Only AU $36.39
  21. Stripe Knit
    Regular Price AU $55.99 Now Only AU $36.39
  22. Colour Block Hoodie
    Regular Price AU $33.79 Now Only AU $21.96
  23. Color Block Rib-Knit Sweater
    Regular Price AU $45.99 Now Only AU $29.89
  24. Stripe Cardigan
    Regular Price AU $57.99 Now Only AU $37.69
  25. Zig Zag Hem V-Neck Knit Online Exclusive
    Zig Zag Hem V-Neck Knit
    Regular Price AU $42.99 Now Only AU $27.94
  26. STRIPE WRAP FRONT PLAYSUIT
    Regular Price AU $27.99 Now Only AU $18.19
  27. Ruche Front Bandeau Bralette
    Regular Price AU $7.99 Now Only AU $5.19
  28. Colour Block Knit Short Online Exclusive
    Colour Block Knit Short
    Regular Price AU $38.99 Now Only AU $25.34
  29. Oversized Stripe Knit Online Exclusive
    Oversized Stripe Knit
    Regular Price AU $85.99 Now Only AU $55.89
  30. Colourblock Sweater Online Exclusive
    Colourblock Sweater
    Regular Price AU $39.99 Now Only AU $25.99
  31. SHIRRED PLAYSUIT
    Regular Price AU $25.99 Now Only AU $13.00
  32. MUSTARD STRIPE CURLY BINDING TEE
    Regular Price AU $12.99 Now Only AU $6.99
  33. STRIPE BANDEAU TOP
    Regular Price AU $15.99 Now Only AU $4.80
  34. BUTTON FRONT SINGLET
    Regular Price AU $12.99 Now Only AU $6.50
  35. ATLANTA DRESS
    Regular Price AU $35.99 Now Only AU $9.99
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Hunting high and low for the latest clothing trends? There’s certainly no need to look any further, babe. At Ally Fashion, you’ll find the latest fashion styles and hottest seasonal pieces to ensure your outfit is always on point, no matter the occasion.

We all know there’s nothing quite like that new top feeling. Change up the look of your favourite skirt, jeans or shorts with the help of a super fresh bodysuit, an on-trend crop top or a statement graphic tee. Available in heaps of amazing colours and styles, you’ll find new in tops to match every outfit. Discover the latest ‘gram-worthy looks, super versatile basics and so much more.

With styles dropping every week, our endless selection of dresses makes it easy to find the perfect piece for every occasion. Checkout our new in dresses, whether you're after a boho, skater, maxi, bodycon, evening or day dresses, we’ve got plenty in all different styles and lengths.

Do you basically live in mini and midi skirts or you can’t go past a modern take on classic pants, our new in bottoms are absolutely worth checking out. Discover the hottest prints, cuts and colourways, and find an exciting foundation for your next favourite outfit. From flowy florals to romantic lace and fresh denim, it’s easy to find the perfect bottoms.

Ready to update your wardrobe? Say goodbye to last season and spice up your style with everything new in at Ally Fashion.


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