New In

Here's where all the latest styles land! From the hottest prints to trending colours, our new arrivals are constantly dropping in to keep you looking fresh as ever.

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  1. Shaggy Hoodie Jacket Online Exclusive
    Shaggy Hoodie Jacket
    Regular Price AU $59.99 Now Only AU $38.99
  2. Shaggy Crop Jacket Online Exclusive
    Shaggy Crop Jacket
    Regular Price AU $59.99 Now Only AU $38.99
  3. Cage Cross Body Bag Online Exclusive
    Cage Cross Body Bag
    Regular Price AU $45.99 Now Only AU $29.89
  4. Check Roll Neck Knit Online Exclusive
    Check Roll Neck Knit
    Regular Price AU $55.99 Now Only AU $36.39
  5. Nylon Shoulder Bag Online Exclusive
    Nylon Shoulder Bag
    Regular Price AU $35.99 Now Only AU $23.39
  6. ZIP COLLAR JUMPER Online Exclusive
    ZIP COLLAR JUMPER
    Regular Price AU $59.99 Now Only AU $38.99
  7. Faux Croc Micro Bag Online Exclusive
    Faux Croc Micro Bag
    Regular Price AU $35.99 Now Only AU $23.39
  8. NYLA ROSE FLORAL SOCKS Online Exclusive
    NYLA ROSE FLORAL SOCKS
    Regular Price AU $5.99 Now Only AU $3.89
  9. MAKING EYES EYEMASK
    Regular Price AU $7.99 Now Only AU $5.19
  10. UNICORN SLEEPING MASK
    Regular Price AU $9.99 Now Only AU $6.49
  11. NYLA ROSE LOST DREAMS HAIR CLIPS
    Regular Price AU $7.99 Now Only AU $5.19
  12. PINK BANDEAU BIKINI TOP
    Regular Price AU $15.99 Now Only AU $10.39
  13. PINK BIKINI BOTTOMS
    Regular Price AU $15.99 Now Only AU $8.00
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Hunting high and low for the latest clothing trends? There’s certainly no need to look any further, babe. At Ally Fashion, you’ll find the latest fashion styles and hottest seasonal pieces to ensure your outfit is always on point, no matter the occasion.

We all know there’s nothing quite like that new top feeling. Change up the look of your favourite skirt, jeans or shorts with the help of a super fresh bodysuit, an on-trend crop top or a statement graphic tee. Available in heaps of amazing colours and styles, you’ll find new in tops to match every outfit. Discover the latest ‘gram-worthy looks, super versatile basics and so much more.

With styles dropping every week, our endless selection of dresses makes it easy to find the perfect piece for every occasion. Checkout our new in dresses, whether you're after a boho, skater, maxi, bodycon, evening or day dresses, we’ve got plenty in all different styles and lengths.

Do you basically live in mini and midi skirts or you can’t go past a modern take on classic pants, our new in bottoms are absolutely worth checking out. Discover the hottest prints, cuts and colourways, and find an exciting foundation for your next favourite outfit. From flowy florals to romantic lace and fresh denim, it’s easy to find the perfect bottoms.

Ready to update your wardrobe? Say goodbye to last season and spice up your style with everything new in at Ally Fashion.


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