Party & Cocktail Dresses

Flaunt and impress all throughout the night. Ally Fashion has got you covered with our thoughtfully curated selection of party dresses in Australia. From mini to maxi dresses and plunging necklines to shiny sequins, find the perfect outfit to wear this party season.

Got a special event coming up? Rock a floral mini party dress to look playful or a sleek bodycon dress to exude a hint of sexiness. Turn heads on your next evening soiree wearing a midi dress with a cowl neck. But if you want to show more skin, cut out dresses with a backless moment is the way to steal the spotlight.

You can also mix and match to add more personality to your party wear. Browse through Ally Fashion and find cardigans and coats to pair with your stunning party dress. Then, top it all off with eye-catching accessories to finish the look.

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  1. Minx & Moss
    Sweet Heart Neck Knit Dress
    AU $49.99
  2. Minx & Moss
    Long Sleeve Floral Mini Dress
    AU $55.99
  3. Minx & Moss
    Long Bell Sleeve Mini Dress
    AU $55.99
  4. Minx & Moss
    Long Bell Sleeve Shirred Mini Dress
    AU $55.99
  5. Minx & Moss
    Robin Maxi Dress
    AU $49.99
  6. Ally
    Black Shirred Bust Midi Dress
    AU $49.99
  7. Cut Out Midi Dress
    AU $57.49
  8. Minx & Moss
    Shirred Waist Midi Dress
    AU $45.99
  9. Minx & Moss
    Fluffy Knit Dress
    AU $49.99
  10. Minx & Moss
    Robin Maxi Dress
    AU $49.99
  11. Ally
    Floral Print Ruched Bust Midi Dress
    AU $49.99
  12. Ally
    Sweet Heart Neck Knit Dress
    AU $49.99
  13. Ally
    Long Bell Sleeve Mini Dress
    AU $55.99
  14. Minx & Moss
    Shirred Maxi Dress
    AU $62.49
  15. Minx & Moss
    3/4 Sleeve Linen Blend Tired Maxi Dress
    AU $62.49
  16. Minx & Moss
    Shirts Dress
    AU $49.99
  17. Minx & Moss
    Wrap Skater Dress
    AU $42.99
  18. Minx & Moss
    Wrap Skater Dress
    AU $42.99
  19. Minx & Moss
    Long Sleeve Ruffle Skater Dress
    AU $45.99
  20. Minx & Moss
    Long Sleeve Floral Skater Dress
    AU $42.99
  21. Minx & Moss
    Long Sleeve Geo Ruffle Skater Dress
    AU $45.99
  22. Minx & Moss
    Long Sleeve Floral Print Skater Dress
    Regular Price AU $69.99 Now Only AU $48.99 30% OFF
  23. Minx & Moss
    Long Sleeve Floral Print Skater Dress
    Regular Price AU $69.99 Now Only AU $48.99 30% OFF
  24. Ally
    Floral Print Wrap Ruffle Dress
    AU $45.99
  25. Minx & Moss
    Long Sleeve Mini Dress with Collar
    AU $49.99
  26. Minx & Moss
    Tiered Skater Dress
    Regular Price AU $62.49 Now Only AU $43.74 30% OFF
  27. Ally
    Shirred Bust Midi Dress
    AU $49.99
  28. Minx & Moss
    Long Sleeves Bodycon Knit Dress
    Regular Price AU $62.49 Now Only AU $43.74 30% OFF
  29. Ally
    Long Sleeves Bodycon Knit Dress
    AU $49.99
  30. Ally
    Hunter Sweetheart Knit Dress
    AU $45.99
  31. Minx & Moss
    Puff Sleeve Shirred Skater Dress
    Regular Price AU $62.49 Now Only AU $43.74 30% OFF
  32. Minx & Moss
    Midi Dress
    Regular Price AU $62.49 Now Only AU $43.74 30% OFF
  33. Ally
    Digital Floral Shirred Waist Skater Dress
    AU $55.99
  34. Contrast Binding Knit Dress
    AU $45.99
  35. Minx & Moss
    Tiered Skater Mini Dress
    Regular Price AU $74.99 Now Only AU $52.49 30% OFF
  36. Minx & Moss
    Long Sleeve Floral Mini Dress
    AU $49.99
  37. Minx & Moss
    Long Sleeve Tie Up Waist Mini Dress
    AU $49.99
  38. Minx & Moss
    Long Sleeve Button Up Zebra Mini Dress
    Regular Price AU $57.49 Now Only AU $40.24 30% OFF
  39. Minx & Moss
    Long Sleeve Ruched Slinky Mini Dress
    Regular Price AU $57.49 Now Only AU $40.24 30% OFF
  40. Minx & Moss
    Khloe Abstract Mesh Midi Dress
    Regular Price AU $62.49 Now Only AU $43.74 30% OFF
  41. Minx & Moss
    Wrap Front Knit Midi Dress
    AU $55.99
  42. Minx & Moss
    Wrap Neck Knit Bodycon Dress
    Regular Price AU $62.49 Now Only AU $43.74 30% OFF
  43. Minx & Moss
    Knit Midi Dress
    AU $49.99
  44. Ally
    Knit Midi Dress
    AU $55.99
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717 Items

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Meeting the girls for birthday drinks or have a special occasion coming up? Having party and cocktail dresses on hand in your wardrobe is a must have. No woman has a complete closet without a selection of formal dresses. From chiffon to lace, you’ll find plenty here at Ally Fashion. It’s time to turn up your game with the hottest cocktail dresses in this new season collection. Made to turn heads, we’ve got plunging necklines, sultry cowl necks and wrap dresses to show stopping sequins. You won’t hesitate to add these to your cart. Think we’re ready for that martini now.

What Party Dresses are Trending?

There are plenty of trends you can hop onto this season. Whether it’s a wedding, fancy birthday or other special occasion, we have the perfect party dresses for you. Timeless in nature, a go-to is your lace dress. Elegant and sleek, the ultra feminine lace pieces are a perfect choice when it comes to cocktail events. Simply style with black heels and a clutch and you’re ready to have heads turning. If you dare, opt for some brightly coloured lace. If you’re more into your contemporary pieces, discover our collection of delicately crafted pieces. Any dress tailored well will undoubtedly flatter any body shape and size. We’re talking free-flowing satin, cowl necklines, pleat detailing and draped hemlines.

Is the LBD Suitable for Cocktail Events?

Yes, yes, yes! The classic LBD is made for events like these. When you need something elevated to wear, opt for an LBD. Versatile and essential, it’ll take you through numerous events. Whether it’s a body-hugging midi silhouette or a classic mini, it’ll be a perfect choice.

What Cocktail Dress Do I Wear to a Wedding?

We’ve spoken through some of the most popular styles, but keep these tips in mind when you’re shopping!

  1. 1. A classic little black dress
  2. 2. Off-shoulder ruched mini dress
  3. 3. A floral dress for a more feminine ambience
  4. 4. Draped midi dress
  5. 5. cut-out dresses for a more sultry look
  6. 6. A classic bodycon dress with a front slit

How Do I Style Cocktail Dresses?

Depending on the style of the dress, you’ll find that there are different accessories and outer pieces to suit. However, we’ll talk you through some of the basics must-haves to make sure your ensemble is looking fire. Firstly, you’ll need some form of jacket for the evening in case it gets cooler. Opt for a cropped faux fur jacket in black or white. If fur isn’t your thing, then style your cocktail dress with a neutral longline coat for a smart look. Then, finish off with your go-to pair of high heels and jewellery. You’ll want statement earrings and layered braceletson your wrist. Finish with some lip gloss and you’re looking hot.

Where Do I Shop for Cocktail Dresses?

So, is that special occasion creeping up? Don’t fret. Shop a wide variety of styles and shades here at Ally. We have you covered no matter what your style is. After all, we just want to make sure you’re looking super good!


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